As most of you know by now, I mention Chef Patrick’s blog in numerous blog posts, and it’s easily one of my most favorite blogs in the industry (this is not a sponsored post).

Chef puts out a domain name news video each week. This is easily one of the smartest ideas I’ve ever seen. One of the biggest parts of owning a blog is connecting with your readers. You want your readers to feel like they know you. A video allows you to do so. I feel like I can get a sense of Chef’s personality just from watching that news video every week. I’m sure other’s feel the same way.

So the lesson of the week: Connect with your readers. While videos are one of the best ways to connect with your readers, it’s not the only way. I like letting my bloggers get to know me through my experiences and connect with me. Share personal stories. It will all pay off because readers will want to read your blog more often.

Comments would be appreciated